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Photo courtesy of Robert Falls & Co. Public Relations.

Stinky Paint—I Think Not

I have been putting baking soda in my fridge for as long as I have owned a fridge, knowing that it helped eliminate odors. I diligently replace the box every few months to keep the fridge fresh. Last month I heard about some new paint from Dutch Boy that has baking soda in it. Apparently what it does for a fridge it can do for an entire house. While I don’t understand why it does not lose its odor-absorbing ability like the fridge-based system, I am happy to try something that gets rid of odors. I also don’t understand how the technology locks in the odors preventing the walls from smelling like wet dog, but I will chalk that up to the magic of science. I am thinking of painting the inside of my fridge and never having to buy another box of baking soda (well maybe for actual baking or making volcanoes). Plus, this paint gives off zero volatile organic compounds (VOCs), has GREENGUARD certification and is mildew-resistant.

Well, *My House* Doesn't Smell Bad

You are somewhat insensitive toward the offensive odors in your own home but attuned to picking up the offensive smells in others. According to a recent study by Dutch Boy and Harris Interactive, 96 percent of adults have noticed an offensive odor in another person's home, but only 36 percent have noticed a similar smell in their own home. Of course, Dutch Boy has got an angle on all this research. Its new Refresh paint is formulated with Arm & Hammer odor-eliminating technology. Not only is it a smell destroyer, but it also has zero volatile organic compounds (VOCs) and is mildew-resistant. It can be found at Dutch Boy retailers starting at $23 a gallon.

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